Overview
TrueUp
Trajectory Score
49
/100
Business
Marketing analytics and attribution
Founded
15 years ago
2011
Employees
1,200
Valuation
$2.0 billion
Company type
Private - Venture-Backed
AppsFlyer is a Marketing analytics and attribution company with 60 job openings. It is currently valued at $2.0 billion as a private company. 1,200 people work at AppsFlyer. The company was founded in 2011.
Company grid
Employee happiness →
Growth →
🚀
🐢
😊
😟
Jobs
Open jobs
60
Top Job Categories
Jobs
1.
Engineering (Software)
13
(22%)
2.
Sales
12
(20%)
3.
Customer Success
10
(17%)
4.
Business Development & Partnerships
7
(12%)
5.
Marketing & Growth
4
(7%)
Top Job Locations
Jobs
1.
🇮🇱 Israel
24
(40%)
2.
🇮🇱 Tel Aviv, Israel
24
(40%)
3.
🇨🇳 China
5
(8%)
4.
🇺🇦 Kyiv, Ukraine
5
(8%)
5.
🇺🇦 Ukraine
5
(8%)
Top Tech/Tools Mentioned
Jobs
1.
SQL
16
(27%)
2.
AWS
11
(18%)
3.
Salesforce
9
(15%)
4.
BigQuery
8
(13%)
5.
Kafka
8
(13%)
Financials
Valuation
$2.0billion
Tech Unicorn
Last round - Nov 2020
Most recent funding
6 years ago
Total funding
$293 million
Value 'created' (valuation - total funding)
+$1.7 billion
Lead Investor - Series A
Pitango VC
Valuation per employee
$1.7 million
Products
Culture
Employee sentiment
Would recommend company
82%
600+ reviews
Sources: TrueUp, Glassdoor, Blind
Better than 84% of tech co's
Approve of CEO
Oren Kaniel
87%
Sources: TrueUp, Glassdoor, Blind
People
Employees
1,200
Rankings and awards
Layoffs
Feb 2025 · 1 year ago
100 impacted7%
Top posts
Other info
Products they use
Compare to other companies
